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Why Do People Buy Food Online?

Why Do People Buy Food Online?

Have you ever experienced a craving for a certain food, and for whatever reason, could not spare the time to go out and buy it? This is a constant dilemma for most. Frequent trips to buy food, especially in during a pandemic, are not practical, especially when it’s recommended that you limit even grocery trips to just once every one to two weeks. Because of this, most people are opting to order food online.

While people would already buy food online, even before the pandemic, the food delivery industry was not as big as it is now. There has been a sudden increase in the demand for food delivery ever since the start of COVID-19. Even beyond that, there are tons of reasons why people prefer to buy food online, and why the demand for this as a service will only continue to grow. Here are five reasons why people choose to buy food online.

1. It’s Convenient

Gone were the days when you had no choice but to get up and drive to your favorite restaurant, or where you had to find a number in a directory, pick up the phone and place an order. Thanks innovations in the food and beverage industry, you can place your order with just your smartphone or tablet. There are even fewer mistakes on your orders now than when you simply ordered by phone. When you order food online, you have an accurate list of options to choose from, and you can even include directions and substitutions for each selection you make. Once you place your order, you can just relax and wait for your food to arrive.

2. It’s Fast

Through the years, food delivery has become more and more efficient. Unlike before, you no longer have to wait long for your food to arrive. Thanks to advances in mapping and GPS, getting your food delivered to your house takes the same amount of time that you would spend to go to the restaurant and buy the food in person.

3. It’s Safe

While minimizing social contact was just a voluntary precautionary measure in the earlier days of the COVID-19 pandemic, most governments have already placed restrictions to prohibit social gatherings and dine-in operations at restaurants. For most people, on the other hand, they also want to limit the number of people they come into contact with to reduce the risk of infection. Using a restaurant online ordering system is one such way to promote minimal contact between restaurant staff and customers and keep them safe. It allows customers to enjoy their meal without the fear of getting COVID-19.

4. It’s Available Anytime

Let’s say one night, you decide that tomorrow, you would like a certain type of food, or a meal from a specific restaurant. While the restaurant you want may not be open 24/7 or while you may not yet want to order, the restaurant online ordering system is always available 24/7 for you to view the menu, choose what you want, and even order in advance.

5. Many Places Offer Discounts and Perks

Another upshot when you buy food online is that there are tons of perks and discounts that are not available when you buy in person. From time to time, most online ordering platforms offer free delivery, discount coupons, buy one/get one offers, and many others. Usually, there are also loyalty programs that allow you to earn points per transaction. These can later be exchanged for free goods or later discounts. Whatever the case may be, restaurants are usually creative with these to encourage customers to continue to order food online.

With most people stuck in their homes, they can turn to online food delivery once they get hungry. If you do not have a restaurant online ordering system yet, now is the perfect time to invest in one. Advanced Digital Media Services’ Restaurant Online Food Ordering System (ROFOS) can be custom-fit to suit your business’ and customers’ needs. Fill out the form below to learn more about us and how we can drive your online sales up!

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