Category: Reputation Management

In today’s digital world, people will, most often than not, turn to the internet to find services, including plumbing. When a homeowner has a plumbing issue, the first thing they would probably do is google “plumbers near me.” Now, you

Reputation management is essential for all businesses, especially in the digital world. The internet can remember everything, and negative reviews can affect your online reputation for a long time, making it harder for potential clients to pick you. Many people

A reputation management plan is vital for businesses to ensure their online presence is virtually unblemished. A solid plan should be able to address common issues and be robust enough to get you through the holiday season, which typically yields

As you’re likely to have seen, online reviews can quickly turn things around for brand reputation—for both good and bad. It’s not unusual for brands to be subjected to unfair attacks. Even for major corporations, poor reviews, slander, and bad

Learning how to respond to customer complaints effectively can help retain customers and improve your business. Listening, problem-solving, and other customer care skills are essential to handling customer complaints. Each brand has its fair share of customer complaints. Customers can

Research shows that 45% of business owners aren’t satisfied with their online presence. Unfortunately, most of them who feel this way don’t know how to deal with the fallout from a negative customer review, poor user experience, or poor customer

Customer feedback plays a major role in the success of your business. Nowadays, before a consumer makes a purchase or avail of a service, they scroll through several customer reviews. They read the comments to find out other people’s experiences.

A study on the effects of negative business reviews on consumers’ product attitude, risk perception, and purchase intention shows that the rapid growth and proliferation of electronic word-of-mouth (eWOM) created a new threat to Internet marketers. According to the study,

Customers put in the effort to leave reviews when they experience excellent customer service or when the products they bought exceeded their expectations, but they will also do the same if they experience unsatisfactory service. There is no pleasing everyone,

The internet is indeed the fastest mode of communication and information dissemination today. However, is the information always factual? NO. Moreover, negative information spreads like wildfire online. If we take a closer look at the statistics, negative topics get way