Category: Keyword Research

Keyword research is the foundation of organic search engine optimization (SEO) and paid advertising campaigns. It’s simple: You need to base your content strategy and paid ads on keywords users type to find businesses like yours on Google. That said,

The keyword research process is considered one of the most critical components of a blogging strategy. Keyword research methods help marketers and writers determine the topic to write about, the target audience, and how they stack up against the competition.

The growing competition in short-tail keywords makes it challenging to earn a reasonable ranking. There is a way to join the tide of the competition. Long-tail keywords are a creative solution to the challenge. They’ll bring loads of traffic to

Keyword research is one of the first steps to creating a solid SEO campaign. As the experts say, keywords are the bread and butter of digital marketing, so it should be a top priority. Whether you’re new or not to

The importance of ranking high on Google search results cannot be overstated. Businesses whose websites are found on the first page of search results always perform better overall than those who are on the second or succeeding pages. If you’ve

When planning your digital marketing strategy, there are a variety of things that come to mind, including social media marketing, paid search, email marketing, advertising, content marketing, SEO keyword research, etc. Your strategy can either make or break your business.

Keyword research is essential to the success of any online marketing campaign. Knowing how to do keyword research for SEO will not only boost your search rankings on Search Engine Results Pages or SERPs, it will also open new avenues

Like any other business out there, you probably have a website of your own. Have you tried searching your business online to see where it lands on Google? If you’ve scrolled down past the first page and your business isn’t

In Search Engine Optimization, one of the most important aspects is keyword research. For your business to have an active presence on the internet, you must know how to do keyword research effectively. Keyword research is the process of finding

Would you believe it if we told you that 93% of all online experience starts with a search engine? Amazing, right? That figure just goes to show how important search engine optimization or SEO is for any online marketing campaign.