Everything that relates to your website’s health is worth studying and mentioning. While we can always share insights about SEO and ranking, it’s equally important to make sure that your website security protocols are up to speed. After all, without a secure website, you can tank any efforts to grow your brand and reach.
Software security requires due diligence to help protect websites and users. Marketers and site owners must remain sharp to keep identifying and addressing emerging safety risks. We think the following is worth addressing.
Hackers are finding ways around some two-step-verification processes. Coders put these safeguards in place to help secure user accounts. Currently, 2SV is the standard for the majority of modern applications. The problem is that not all 2SV methods offer the same level of safety. Hackers have found ways to get around website security with such methods as intercepting one-time-passwords. They also target their attacks against users they believe to be high value.
Cloud services will likely adopt much stronger 2SV methods to guard against phishing attacks. To remain competitive and trustworthy, cloud services will have to find better ways to prevent hackers from taking over accounts. Expect to see websites offering users the ability to log in with fingerprints in the future. Some websites may also allow users to log in to a website by unlocking a nearby phone. No doubt, security services will develop some amazing solutions.
Data breaches occur when hackers get past a firewall and move through internal systems without much resistance. You can also expect to see more Zero Trust Networks coming into play. Zero Trust Architecture refers to security protocols that no longer assume that system users, or services, operating in companies should be automatically trusted. This system will verify anything and everything that’s trying to connect on the inside at every stage before granting access.
Website security solutions will increasingly depend on machine learning and artificial intelligence to protect users. Identity and access management solutions will utilize huge amounts of data to configure, discover, and prevent hacking attacks against users.The security world is looking at closer cloud encryption protocols that users self manage. This may be able to provide additional security by allowing for greater control over access. The downside may be that customers will mishandle things in a way that can lead to data loss on their end. However, cloud services will endeavor to find a happy medium between security, availability, and greater customer control.
Hackers will focus more on sophisticated attacks against open software. Open-source software has vulnerabilities. Millions of users use open source without testing it for themselves or adequately inspecting it. It’s also popular. Companies will have to employ continuous vulnerability scanning tools for their employees who use it.
How Do You Secure a Website?
Use Website Security Software
There’s a lot you can do at the granular level to help secure your website. The truth is that even your computer can cause a cyberattack on your website. This is especially true if you use your computer or mobile device to access your website’s backend. Antivirus software like Norton and other popular brands can clean up devices on company networks.
Invest in Anti-Spyware
Spyware is a silent menace that gives adversaries insights into your browsing habits and online activities. Thieves can use it to obtain passwords, personal information, and usernames. Anti-spyware software detects and removes these harmful elements like keyword recorders and key loggers.
Add Firewall Security
You can’t forget about your network’s security. You can use simple things like encrypted Wi-Fi, antivirus, and anti-malware within your network for website protection. Whether a firewall or support from companies like Cisco, you can shore up your security.
Manage Your Passwords
There’s good password management software on the market that can reinforce website protection. Some services provide a depository for passwords. Management software can also store other critical information.
Prioritize Encryption Software
This software enables users to decrypt and encrypt all types of data. The data can be in-stream or in transit. Using this, you can encrypt almost anything and use algorithms for data and files. Even if hackers intercept the data, it is impossible to view. Encryption software is a must-have when performing work on a laptop or mobile device in public.
Acquire Software for Log Management
This software can automate all of your processes and policies that are affiliated with computer system log data cycles. This includes creation, transmission, and disposal. Use it for both compliance and system security.
Bots are pesky automated hackers that have caused immense damage across the Internet. They can plant malicious and fake spam posts and links on websites. These bots can also navigate and scrape sensitive data from websites. You need software that can help you defend against such threats.
Try Monitoring Tools
Many website security monitoring services are beyond accessible to many small businesses. Some are too expensive. However, there are self-management tools for monitoring security that are affordable and easy to use. If anyone gets past your security measures, you’ll know about it.
Use Intrusion Prevention Tools
Deploy these software tools and discourage hackers from exploiting any vulnerabilities. Hackers will focus on certain apps or services. Their goal is to take control of a computer or its programs.
Get Cloud Service Security Protection
Businesses should expect cloud providers to include monitoring and security controls in real time. A future trend will allow customers to have more control over the activities of their cloud provider. Fuller transparency is the key going forward. Customers want more control concerning the actions that cloud administrators take concerning data.
Educate Your Employees
Make it a requirement that all of your employees that have access to your network train in proper security practices and all policies that address website protection. Security protocols constantly change. It’s important to make sure your people are consistently up to speed.
Sometimes, the task of keeping your teams caught up, SEO, digital marketing, and website security is beyond a company’s ability. That’s when companies should turn to the professional with full-service digital marketing capabilities.
Get on board, and work with professionals who understand online work like the back of their hand. Most companies simply don’t have the time or resources to deep dive into the website security methods and practices that will help them drive traffic and increase conversions. If this sounds like your company, partner with our team of web development and hosting experts and take your online success to the next level!