1. Your Content is Badly Written
When people opt to search the internet, they’re hoping to see answers to their questions. However, if your content is not expressed clearly, they are likely to press exit faster than a bolt of lightning. If the biggest question in your head is, “Why is my website not getting traffic?”, this is probably one of the reasons.
A website will look illegitimate if its content is full of grammatical errors. But you don’t have to be discouraged, because there are several things you can do to change that. You will surely get more traffic to your site if you take the time to edit and proofread your content before publishing it online. You can also opt to hire someone to do it for you if you don’t have the time.
2. Your Website’s Loading Speed is Slow
Believe it or not, your website’s loading speed plays a big role in why you get no website traffic. Some people are impatient to wait for a website to load, especially if there are other websites that can answer their questions. This is one of the things that you need to work on to get more traffic to your site.
One of the things you can do is minimize the size of the images you put on your site. Bigger file sizes tend to slow the loading speed of websites. You can also consider decreasing the use of CSS or Javascript. If you are not knowledgeable about this, you can always hire professionals to build or upgrade your website. With a well-built, fast-loading website, you will surely have visitors flocking to your site.
3. Your Website is Not Mobile-Friendly
Mobile-friendly websites are totally in! If you haven’t taken the step to do so, making your website mobile-friendly might be the solution to your traffic problems. Mobile device users account for more than half of website traffic. If they find it difficult to navigate around your website, they won’t hesitate to press the exit button.
The solution is to invest in upgrading your website to a more responsive, mobile-friendly design. You’ll be guaranteed to generate leads for your website when you do that.
4. You’re Using Images That are Unoriginal
Part of a good website is high-quality images. When you are using stock photos or images that you just got off the web, people are less likely to believe whatever is on your website. If you’re still wondering how to get more traffic to your website, this is the answer that you’re looking for.
The way to establish your website’s credibility is to use photos that you took yourself or to hire a professional photographer to do it for you. This way, people will see that you are skilled and serious in what you do. As far as your visitors are concerned, the images your use on your website are a reflection of who you are. Therefore, it is important to show actual pictures of your products, your building and your staff, so your visitors can have a good idea of who you are and what you have to offer.
5. Your Website Design is Terrible and Confusing
It is true that you can’t judge a book by its cover. Unfortunately, this saying really does not apply to websites. If you are looking to get more traffic to your site, a terrible and confusing web design isn’t going to do it for you. You should know that people are easily put off when something is not pleasing to their eyes.
When your goal is to generate more leads, it is important to design your website accordingly. Be sure to use fonts and color schemes that are aesthetically pleasing. Additionally, if navigating through your website is confusing, people are likely to leave and never return. Your website should have a navigation structure that is simple and intuitive, so your visitors will have an enjoyable experience.
6. Your Website Doesn’t Include Your Contact Information
Another possible reason you have no website traffic is that people don’t know how to contact you directly. When visitor’s don’t know where to direct their questions, they are unlikely to return to your site. Many websites often forget to include contact information, unknowingly sacrificing their website traffic.
You should always include your business’ address and contact information. If you have other social media platforms, it is a good way to take advantage of the possible following that you can gain if you include it in your website. Moreover, people will appreciate the fact that you can be reached easily if they have the need for it.
Not getting your expected web traffic can be frustrating, but once you know what to change or upgrade, you’ll surely gather the web traffic that you desire in no time. If you want results, you can always hire professionals specializing in web design and leads generation.
We at Advanced Digital Media Services can provide you with everything you need if you’re building your website from scratch. If you just want an upgrade, we can professionally enhance your website from top to bottom and help you plan the best SEO strategies to start earning more traffic. Feel free to visit our website and send us a message!
