Digital transformation has taken the business world by storm. It is a necessity that all businesses must take in order to stay relevant and cater to the needs of both the consumers and the marketplace. Many companies, however, encounter setbacks
According to a study published by CISCO, 82% of internet traffic will be driven by videos. This is why having a good video marketing plan in place for your website is so essential. Not only will it increase traffic to
When pay-per-click (PPC) marketing was first developed, your small business may not have been around to witness its birth. However, by now, if you’re not using PPC to generate leads to your business, it’s highly likely that you’re leaving money
If you’re operating a business that’s trying to compete on the internet, it’s crucial to generate leads from potential customers. One of the fastest ways to do this is by using pay-per-click (PPC) marketing. When this marketing technique is utilized
There are definite benefits to working with a full-service digital marketing agency. A qualified team will consist of a group of highly skilled people who specialize in various areas of digital marketing and can offer multiple strategies to match a
As a website owner, you are likely aware that new trends in digital marketing are always waiting just around the corner. We can assure you there are internet marketing trends for 2020 and beyond that you will definitely want to
Everyone is aware, at least to some degree, of the impact that big data has on the world. Big data plays an important role in society and in every area of business. SEO is one area of business where big
Listen closely and you will realize that the word “analytics” has become a major buzzword for digital marketing. In a nutshell, analytics refers to the work that involves identifying relevant data patterns. What is web analytics? For relevant purposes, analytics
There are absolutely no doubts that tablets, smartphones, and a host of other mobile devices are essential for millions of people. More and more, the world depends on digital advances. The next logical assumption is that people will continually demand
Google is always present, and the search engine tends to prioritize websites with video content. If you own a website, you can no longer ignore the power and ranking benefits of videos. Business owners expend great effort thinking that SEO
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