When putting together your website, there are two major factors you have to consider: consumers and search engines. You need an SEO-friendly website design that’s optimized for search engines so that you’ll rank on the first pages of Google’s results
With all the talk of videos and instant messaging, it appears that email is long past its peak. However, if you think email is dead, you are missing out on good metrics. Believe it or not, email marketing is still
There is evidence proving the importance of web design and its influence on online conversion. While you may see countless websites online, not all are successful. The difference between the two is that successful sites are attractive to the naked
The advent of the internet has changed the business world completely, and its impact is on clear display in every single element of a successful business. Marketing is no exception, as it has moved over from its traditional form and
Growth and development are necessary for a business to expand. A huge client base is a requirement, which can be achieved through effective marketing strategies. The overall marketing umbrella covers advertisements, promotions, public relations, and sales. Your business may offer
The importance of social media marketing is undeniable! Networks like Facebook, Instagram, LinkedIn, and Twitter have become mandatory routines in our everyday lives and will continue to be so in the years to come. A short definition of it is
Digital marketing has greatly changed the way we do business. When done right, your digital marketing strategy can give your business the right level of exposure to your target audience, provide the analytics you need to convert those leads into
Research shows that 88% of consumers do online research and read product reviews before deciding to purchase anything in-store or online. This only proves how important a website is to a business. It is practically the foundation that supports all
Digital transformation has taken the business world by storm. It is a necessity that all businesses must take in order to stay relevant and cater to the needs of both the consumers and the marketplace. Many companies, however, encounter setbacks
According to a study published by CISCO, 82% of internet traffic will be driven by videos. This is why having a good video marketing plan in place for your website is so essential. Not only will it increase traffic to
While SEO is a long-term strategy, there are some immediate best practices that your company can implement that will gradually help to improve your rank. There are even numerous things marketers can do to implement quick SEO fixes that can
Believe it or not, there are still companies and some marketers who wonder why duplicate content is bad for SEO. This is especially true if the content duplicating itself is on one of their website properties. The fact is there
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