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How Your Business Can Benefit from PPC Marketing
SEO

How Your Business Can Benefit from PPC Marketing

Google experiences more than 3.5 billion daily searches. As such, there are numerous opportunities for marketers to reach their intended audience. With pay-per-click or PPC marketing, you can reach those potential customers at the exact moment they are searching for

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Go Green HTTPS
Website Optimization

HTTPS vs HTTP: A Guide to Securing A Website

Google continues to push sites to switch to HTTPS. Since July 2018, they have incorporated the Google Chrome browser to assist in this. All HTTP sites are now clearly marked as “insecure” to anyone searching the web. Beyond the move

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Pagespeed Optimization
Website Optimization

5 Tips to Improve Your Website Speed

Users can have a small attention span, and in order to keep their attention, your website should load as quickly as possible. Around eight seconds is the absolute limit a user will spend waiting on your website to load, but

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How to Make Your Website Mobile Friendly
Mobile Responsive

How to Make Your Website Mobile Friendly

Creating a mobile friendly website is key to ensuring that you keep your audience’s attention. This is important because mobile is what the majority of people are using for searching, buying, and even booking. If you don’t have your available

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8 Reasons Why You Should Be Doing Business Podcasts
SEO

8 Reasons Why You Should Be Doing Business Podcasts

Did you know that having an audience listen to your podcasts could actually help grow your business? You read that right! Business podcasts offer many benefits! A podcast can be an alternative for a video. Not everyone is comfortable when

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Take Advantage of Social Media
Social Media

The Many Advantages of Social Media for Business

With the increase of available internet and data technologies, millions of people are surfing the web. On the internet, some of the most popular sites are Facebook, YouTube, Instagram, and Twitter (to name a few), and these sites all have

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Pinterest Marketing
Social Media

How to Use Pinterest for Business

When it comes to business marketing on Pinterest, you want to make sure the pictures that you produce are visually pleasing and engaging to the eye, as it is a photo-sharing media. According to Pinterest, some of the images that

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How to Build More Backlinks to Your Website
Digital Marketing

How to Build More Backlinks to Your Website

When it comes to traditional link-building, there are quite a few strategies that most companies will use. While guest posting is the most popular, there are many other options on how to build backlinks that will help your content flourish

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How to Use Snapchat for Business
Social Media

How to Use Snapchat for Business

A social media identity is always helpful for improving your business and an excellent way to expand your audience. There are many social media mobile applications (or “apps”) and websites that can aid in this endeavor, and Snapchat is a

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