Category: Digital Marketing

Does your business have a digital marketing strategy for the holiday season? Now is the right time to look for holiday marketing ideas. You can increase sales and revenue by leveraging the proactive marketing approach of your team for the

Branding vs. Marketing. Brand manager vs. Marketing manager. It can be challenging to keep up with all of the terms used in marketing, and there’s no fault in using them interchangeably at one point. However, distinguishing between branding and marketing

In an increasingly competitive business landscape, businesses always try to outdo each other at all costs. So, how do you know if your marketing campaigns work? The benefits of A/B testing hold the answer. A/B testing is a way to

Candies, jack-o’-lanterns, pumpkins, and lots of shopping – in just a few weeks, we’ll be celebrating a holiday that makes kids and kids at heart go crazy for fun and sweets. Halloween has been celebrated for many years, and it’s

Halloween, Thanksgiving, Cyber Monday, Christmas – it’s that time of the year again when the holidays are just around the corner. It’s now also time for you to gear up for holiday social media marketing to take full advantage of

Email won’t be going anywhere. It is a communication channel that has tremendously high popularity. People check their email multiple times per day. If you want to market your company, an email marketing campaign can help you get your name

Despite the pandemic that has ravaged consumers, and many of us returning to shops and malls, online shopping still dominates retail sales. With Labor Day approaching, it’s the perfect time to consider your e-commerce strategy and how to promote your

Every digital marketer knows that a website is crucial in expanding the reach and growing their businesses online. However, a stale and outdated website can only hurt your business and, most significantly, your ranking in search engine results pages (SERPs).

Owning or managing a plumbing company is challenging. Unlike other businesses, learning to market effectively takes time and effort because it often relies on referrals to succeed. Traditional advertising like offering seasonal price discounts and highlighting your plumbers’ expertise can

Digital marketing is one of the most popular strategies among business owners today because of its effectivity. However, some tactics take a long time and consistency to see the effects. Paid ads are the solution of marketing professionals to instantly