Social media has easily become the main digital hub for businesses. With its millions of users and different demographics, it’s a dream haven for marketers. This is why most businesses have started to invest in learning how to market on
For the internet generation, the effectiveness of content marketing is without question. In fact, more than 80% of people are looking for content that gives easy answers to their problems and entertains. This is why 51% of businesses want to
It cannot be denied that video marketing is now one of the most popular and effective forms of content. While other social media channels like Facebook, Instagram, Twitter, and Snapchat are excellent platforms to invest in, YouTube remains the second
With more than 560 million users, LinkedIn is now among of the top sites that Google indexes regularly, along with other social media platforms like Facebook and Twitter. It is all about building networks and connections. If your LinkedIn business account
Google Ads, previously known as AdWords, and Facebook Ads are the two giants of PPC advertising. Both are significant drivers for digital marketing, with many businesses using both simultaneously to widen their reach. However, since some have a limited budget
Social networking sites are governing the world in several ways that people have never before imagined. We can see new connections being established seemingly out of thin air. With better profile integration than ever, it is even more essential today
Facebook has made huge leaps into the future with the introduction of Timeline for Pages, and marketers have been able to take advantage of this shift. This cosmetic change made the content presentation even more engaging in Facebook Pages. It
Business marketing has already gone digital. This did not come as a total surprise. With technology slowly becoming the center of almost everything up and coming, digital marketing is something any wise businessperson should be on board with. Given the
The importance of social media marketing is undeniable! Networks like Facebook, Instagram, LinkedIn, and Twitter have become mandatory routines in our everyday lives and will continue to be so in the years to come. A short definition of it is
Digital transformation has taken the business world by storm. It is a necessity that all businesses must take in order to stay relevant and cater to the needs of both the consumers and the marketplace. Many companies, however, encounter setbacks
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